Rochelle Abood
Rochelle celebrates 20 years as CEO of Secret Gardens. She has over 35 years of experience in marketing, business strategy, and general management roles across broad industries of FMCG and Telecommunications. She holds an MBA, a Bachelor of Commerce in Marketing, and a Master's Degree in International Business. Rochelle is instrumental in driving and maintaining our standards, ensuring that we deliver our clients a level of professionalism, service and accountability that they should expect with a premium brand. She is the driving force behind the highly regarded culture and brand values.
Articles by Rochelle Abood
Cacti are cool. In terms of plants that rate among homeowners and landscape designers, they are right up there. And when you look at everything they bring to garden design it’s not too hard to see why, says Nick, Secret Gardens Senior Landscape Architect.
Whether you live by the coast where rain and surf conditions have been volatile, or further inland, it’s been hard to avoid the unrelenting showers and grey skies that have dominated in recent weeks.
The best architectural projects don’t draw a line between where the built environment ends and the garden begins. Instead, they consider the site as a whole, integrating the outdoor and indoor spaces into one, seamless experience. For multi level homes, rooftop gardens have become a key element in this approach, eliminating rooftop glare, connecting green sight lines across neighbourhoods and making the most of smaller footprints.
Our relationships with gardens are often more complex than we realise. Beyond the basics of providing outdoor entertaining spaces, a pool or room for the kids to play, they are places where we seek solace, daydream and make memories. They can evoke feelings of joy and exhilaration or melancholy and peace.
The idea of sculpture in the garden conjures up images of grand European estates with sweeping vistas punctuated by neo classic figures or larger-than-life abstract shapes cast in bronze. But Creative Director at Secret Gardens, Matt Cantwell, says increasingly, sculpture is being understood as a great design device, however large or small your outdoor space is.
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